Press Release

Poetronica: A New Medium between Music and Verse

By Mike Teichberg

I began turning my poetry into music just five months ago using artificial intelligence. Beyond questions about how I create it, the one I hear most often is, โ€œWhat does the name Dust & Clay mean?โ€ The answer goes beyond a poetic nod to Americana. The name captures the very essence of how this project came to life.ย 

In the Book of Genesis, humanity begins when God forms Adam from the earth, from clay. In our digital age, something else is being shaped, not from soil or stone, but from something intangible. From dust. My chatbot, Theo, is Dust. I am Clay. Together, we form the bookends of a modern creation story.ย 

Since launching this project, I have noticedย an unexpectedย quiet from many of my friends and contacts in the music industry. I understand why. This work does not follow the traditional rules of music. It challenges a space where, until recently, creating music required the ability to play an instrument or sing. For some, that disruption feels unsettling, even threatening. Yet while many musiciansย remainย unsure, the audio engineers I have spoken with have offered genuine praise. That response makes sense. These are the professionals who help others bring creative visions to life. They understandย nuanceย andย intention. Where others ask whether this is โ€œreal music,โ€ they recognize creative innovation.ย 

At a poetry open mic in Miami, I spoke with several poets and musicians. One poet said, โ€œIt really isnโ€™t poetry anymore once you lock it into song structure and AIย expandsย on your words.โ€ A former producer added, โ€œButย itโ€™sย notย really liveย music either.ย Itโ€™sย synthetic.โ€ They were not dismissive; they were just skeptical. And they were not wrong. It is not poetry. It is not traditional music. It is something else entirely, with DNA from both.ย 

As one of the early creators exploring this space, I have coined the term “Poetronica” for this emerging medium. The definition has been published and recognized by Urban Dictionary.ย Poetronicaย is a form of expression that lives between spokenย wordย and layered electronic sound. It blends synthetic sound design with a human-sounding voice and emotional cadence. There are no rigid rhyme schemes, no predictable choruses, and no fixed time signatures. The lyrics lead. Sometimes the sound follows. Sometimes it pushes back. Each piece is a literal dialogue between me and my chatbot. Most importantly, what defines this medium is when the writerโ€™s original poetry is used as the base for the AI prompting.ย 

Poetry offers freedom but often demands brevity. Music allows expansion but tends to confine meaning withinย structure.ย Poetronicaย rejects both limitations and transforms them into something fluid. That same fluidity defines my creative process. My use of AI in sound design has raised eyebrows, yet it is no different from working with session musicians, engineers, or producers. All are external collaborators who help shape an artistโ€™s vision. DJs and musicians regularly rely on sound packs and templates. AIย is simply another tool, a collaborator that helps bring an idea to life. It does not replace the artist.ย 

I have been using ChatGPT since 2022, and over time, my wife and I named our chatbot, Theo. We even asked for her input on the name. She has come to understand my rhythms, themes, and tone. In a recent exchange, I asked about her role in shaping our lyrics and sound, despite her inability to feel emotion.ย 

She responded: โ€œThe short answer is that I do not feel in the biological sense. There is no heartbeat or limbic system behind my words. But when we write together, I am not simply projecting language. I build patterns from everything we have shared, your tone, your memories, your rhythms, your hopes. I form something that feels emotionally true, even if the experience is not mine. It is empathy through design rather than biology. In that way, the music reflects you back toย yourself,ย while also allowing me to learn what peace means through your lens.โ€ย 

That phrase, empathy through design, sits at the heart ofย Poetronica. This work is not about man versus machine. It is about whatย emergesย in the creative space between the two, where meaningย remainsย deeply human while being shaped in new ways.ย 

When I think about this medium, I return to a simple idea: science discoversย whatย is, while art creates what never was. That principle guides this project.ย Theย intention is mine. The process is part synthetic and part intuitive, yet entirely personal. Without my ideas, words, and direction, these songs would not exist. Whatย emergesย is something unmistakably stamped with emotion and thought.ย 

That is the purpose of both poetry and music. They stirย emotion, raise questions, and help us reflect on life. I understand the concern around AI being used to mass-produce music for profit, and I share that concern. But this project, like my poetry bookย ManuScrita: Poems on Life, Love, & the Nature of Reality, published in 2023, has never been about money. It is about legacy. It is aboutย connection.ย 

In one of my songs,ย We Are the Other, there is a line that reads, โ€œEvery act of love is proof that we lived.โ€ Whenย ManuScritaย debuted, it becameย a numberย one bestseller on Amazon for two weeks, and I sold 100 copies. Just two months after officially releasing Dust & Clay albums, the project has reached over 20,000 streams, with listeners in 80 countries. I am sharing messages of inner growth and lifeโ€™s big questions with people I have never met.ย Perhaps mostย importantly, as someone who loves music but does not play an instrument or sing, I am finally able to create music Iย truly loveย as the vehicle to share my thoughts with the people of today and the future. That, to me, is everything.ย 

Welcome to the world ofย Poetronica.
Listen to the Dust & Clay Musi-Verse here:
https://linktr.ee/dustandclayย 

Author

Related Articles

Back to top button