Press Release

Ezoic Launches Analytics MCP, Letting Publishers Ask AI Assistants About Their Site Performance

Ezoic launched Analytics MCP, allowing publishers and creators to ask plain-language questions about their Ezoic performance data inside consumer AI assistants such as ChatGPT and Claude. The read-only tool supports conversational analytics across sites, apps, tools and games.

— CARLSBAD, Calif. – Ezoic, an AI-driven optimization and monetization platform for the open web, has launched Analytics MCP, a new way for publishers, web app developers and online tool and game creators to ask plain-language questions about performance data directly inside consumer AI assistants such as ChatGPT, Claude and similar chat assistants.

Analytics MCP connects a user’s Ezoic analytics data to an AI assistant through the Model Context Protocol, allowing users to get answers about their own sites, apps, tools and games without first opening the Ezoic Dashboard. A publisher or creator can ask about pageviews by day, ad revenue by country, top pages by engaged time, video revenue trends or rewarded ad completion rates, then receive a conversational summary in the assistant they already use.

When a user asks a question, the assistant translates it into an analytics query against that user’s Ezoic account data, retrieves the result and summarizes the answer. Analytics MCP also supports follow-up questions, including breakdowns by country, page, placement or site, as well as comparisons to a prior period.

The launch extends Ezoic analytics access across the performance areas creators use to understand and grow on the open web, including pageviews, ad impressions, clicks, viewability, RPM, ad revenue by unit or placement, rewarded ad completions and video performance such as views, completions, watch time and revenue. Analytics MCP works across all domains, web apps, tools and games a publisher’s Ezoic account has access to.

Publishers and creators can connect Analytics MCP by following the setup steps for their AI assistant in Ezoic’s documentation at docs.ezoic.com/docs/analytics-mcp and adding the endpoint https://analytics-mcp.ezoic.com/mcp. Users sign in with their Ezoic account when prompted. Additional context is available on the Ezoic blog.

Analytics MCP is read-only and built for analytics conversations. It does not replace the Ezoic Dashboard for account management or settings changes.

About Ezoic: Ezoic is an ad-tech and monetization platform company based in Carlsbad, California. Ezoic helps website owners, publishers, web app developers, and online tool and game creators grow on the open web through AI-driven testing, optimization and monetization technology. More than 5,000 websites and web apps use Ezoic’s platform globally.

Contact Info:
Name: Tyler Bishop
Email: Send Email
Organization: Ezoic Inc
Website: https://www.ezoic.com

Release ID: 89198061

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