Expanded executive team and internal advancements reinforce the agency’s ability to deliver integrated, high-impact communications for leading brands
BOSTON–(BUSINESS WIRE)–Elevate Communications, a strategic communications and digital PR firm that elevates mind and market share for leading brands, today announced a series of senior hires and internal promotions that further strengthen the agency’s leadership, expand its strategic capabilities, and support continued growth across its client portfolio.
Elevate has appointed brand and agency marketing veteran Scott Bernstein as Partner and Chief Strategy Officer and corporate communications executive Eric Kraus as Senior Public Relations Strategist. In addition, the firm promoted Jill Lazzaro to Senior Account Supervisor/Media Relations Director and Molly Maravel to Account Executive, recognizing their growing leadership and impact across client engagements. The appointments underscore Elevate’s ongoing investment in top-tier talent and reflect the agency’s commitment to delivering sophisticated, results-driven communications programs amid a rapidly evolving media and marketing landscape.
“Elevate’s growth has always been fueled by exceptional talent and a relentless focus on client impact,” said Keith Gainsboro, Chief Executive Officer of Elevate Communications. “These strategic hires and promotions significantly enhance our ability to deliver integrated communications programs that align brand storytelling with business performance. As our clients’ needs continue to evolve, this expanded leadership team positions Elevate to help them lead with clarity, credibility, and influence in their industries.”
Scott Bernstein joins Elevate as Partner and Chief Strategy Officer, bringing more than four decades of experience driving brand growth through integrated marketing and communications strategy. His career includes senior marketing leadership roles with globally recognized brands such as National Amusements, Inc., World Wrestling Entertainment (WWE), and Hard Rock Cafe. Bernstein also brings deep agency experience, having held founding and senior leadership roles where he led earned, owned, and paid campaigns that delivered measurable business outcomes. At Elevate, he will lead the digital team, guide agency-wide strategy, innovation, and integrated program development.
With a resume featuring stints as Chief Communications Officer at four publicly traded companies, Eric Kraus brings extensive experience leading global corporate communications, public affairs, and crisis management for blue-chip, market-leading consumer, life sciences, and healthcare companies.
His career includes senior executive roles at Fortune 500 companies, including Vice President of External Relations at Gillette (Procter & Gamble), Senior Vice President and Chief Communications and Public Affairs Officer at Covidien, Chief Communications Officer at Bacardi Ltd., and Executive Vice President of Corporate Affairs at Clean Harbors. As Senior Public Relations Strategist, Kraus advises Elevate clients across consumer products, healthcare, pharmaceuticals, high technology, and entertainment and is an integral part of the agency’s crisis communications mitigation team.
Jill Lazzaro has been promoted to Senior Account Supervisor and Media Relations Director, where she plays a pivotal role in Elevate’s earned media practice and has an instrumental part in developing and executing results-driven media relations strategies for a number of Elevate accounts, including Blue Cross Blue Shield of Massachusetts, Boston Globe Media, Boston Legacy FC, Navy SEAL Foundation, and U.S. Ski & Snowboard. Since joining Elevate in 2021, Lazzaro has leveraged her extensive broadcast journalism experience and contacts to secure meaningful placements in top-tier national and regional broadcast media. Prior to Elevate, she held roles with MSNBC’s The Last Word with Lawrence O’Donnell, NBCUniversal, CBS News, and GateHouse Media. She is a graduate of Emerson College and resides in Cumberland, Rhode Island.
Molly Maravel has been promoted to Account Executive in recognition of her strong performance and expanding responsibilities across multiple client programs. After joining Elevate through its internship program in 2022, she was hired full-time in 2023 and quickly became a key contributor on accounts including Boston Globe Media, Pine Street Inn, and RODE Architects. Maravel is a graduate of The George Washington University and resides in Boston.
To learn more about Elevate Communications and its strategic communications and digital PR services, visit www.elevatecom.com.
About Elevate Communications
Elevate Communications is a strategic communications and digital PR firm dedicated to elevating mindshare and market share for leading corporate, financial, healthcare, nonprofit, and sports brands. Founded in 2004, Elevate is headquartered in Boston, with senior personnel strategically located across major U.S. markets.
Elevate’s seasoned strategists, brand advocates, and creative storytellers deliver high-impact corporate communications, media relations, influencer engagement, and integrated PR programs that harness the power of earned media to drive measurable results. Known for its disciplined strategy, bold storytelling, and unwavering commitment to client success, Elevate is a trusted partner to brands navigating complex communications challenges.
For more information, visit www.elevatecom.com and follow Elevate on LinkedIn, Facebook, X (Twitter), and Instagram.
Contacts
Kevin Flight
Elevate Communications
[email protected] | 617-861-3657
