Conversational AI
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Conversational AI is revolutionising the travel booking industry, but for it to last the test of time it needs to be more efficient than using your thumbs on a screen
The efficient utilisation of artificial intelligence by travel industry leaders has become more important than ever before. While AI-powered tools…
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AI agents: the future of customer interaction or a marketing hype?
Have you ever chatted with a virtual assistant and felt like you were in a conversation with a real person?…
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From Insight to Activation: 4 Ways AI is Powering CX
AI models are only as effective as the data that fuels them. When it comes to AI-enhanced customer experiences (CX),…
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AI in Language Learning: The Evolving Art of Complex, Dynamic Prompting
AI implementation in specialized fields requires managing the many variables necessary to create an effective LLM prompt and exponentially multiplying…
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Beyond chatbots: How AI is taking the stress out of hospitality management
AI in hospitality has officially outgrown its chatbot training wheels. While guest messaging was the logical first step, AI solutions…
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The Empathetic AI Agent May Be Answering Your Calls Sooner Than Expected
Voice-based support has started to undergo a revolutionary transformation, spurred on by the advent of enterprise-class AI and widespread investment…
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I had a Chat with a Chatbot, and It Changed Profoundly
A few weeks back, I started to have conversations with OpenAI’s ChatGPT AI chatbot more frequently. I used it as…
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Battle of the Bots: xAI’s Aurora and OpenAI’s Sora Compete for Creative AI Supremacy
Innovation in artificial intelligence (AI) is at an all-time high. While AI chatbots have dominated recent discussions, AI-powered image and…
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The conversational commerce revolution: How AI is reshaping the retail customer journey in 2025
The retail landscape has undergone a seismic shift in the past year, with the 2024 holiday season serving as a…
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From SEO to Search Everywhere Optimisation: How AI is Changing the Game in 2025
For years, SEO was a predictable game: target the right keywords, build quality backlinks, and fight for the top spot…
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