Balla2 days ago

AI-Driven Website Engagement for Dealers

Dealership websites have become one of the most important touchpoints in the modern automotive buying journey. Most vehicle shoppers begin…

AI Startups Going Global: Marketing, Localization, and Payments

I’ve spent the last 6 years working with AI startups as an advisor on international expansion and payments as they expanded…

Most marketing teams now use AI in PPC advertising. You have tools like machine learning, predictive bidding, and automated creative…

Balla7 days ago

I didn’t want to believe it worked. I’ve spent years writing about AI and data-driven growth strategies for this publication.…

Balla1 week ago

These days, social media is more than just a place to share pictures or laugh. It’s also a great way…

Balla2 weeks ago

Selecting the right technology stack is a critical decision for any growing company. A CRM system serves as the backbone…

In today’s digital age, businesses collect data daily through various means, such as: · Websites · Social media · Customer…

Plurio (ex. Elly Analytics), a San Francisco based MarTech startup, announced a $3.5 million round backed by Altair, DVC, Yellow…

Balla3 weeks ago

Content teams are producing more material than ever before. Between blog posts, whitepapers, email campaigns, social media copy, and product…

The conversation about artificial intelligence in the workplace is undergoing a profound and necessary shift. Now, teams are moving beyond…