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Insights of AI Implementation in Business Intelligent Mobile Apps

AI has become the game-changer in marketing mobile applications, which opens up new doors to handling complexity and increasing the accuracy of tasks.

We live in an era where artificial intelligence is transforming our world at an unprecedented pace. One of the most fascinating advancements in AI is generative models, which can generate human-like suggestions. Conventional apps available in a wide range of devices, and operating system versions, with diverse use cases, often find it challenging to keep pace with the accelerated AI-powered apps. AI in mobile apps refers to the use of artificial intelligence technologies to improve the efficiency, accuracy, and speed of mobile applications. It utilizes artificial intelligence methods, such as machine learning and natural language processing, to streamline repetitive tasks, perform intended tasks, and identify defects. AI can evaluate test logs, pinpoint possible problems, and forecast mobile app behavior to enhance coverage. This is where leveraging AI makes mobile apps even more smarter. AI has become the game-changer in marketing mobile applications, which opens up new doors to handling complexity and increasing the accuracy of the reporting process while enabling users to prioritize high-risk areas and monitor KPIs by offering recommendations to improve the user experience under various scenarios. Users can now optimize their workflows, reduce manual labor, and enhance both precision and productivity.

Tableau and Power BI are powerful business intelligence (BI) tools widely used for visualizing data, building dashboards, and deriving actionable insights. It supports both desktop and mobile platforms, making it accessible for diverse use cases. Tableau Desktop is ideal for creating detailed analyses and dashboards, while the Tableau Mobile App ensures that BI insights are accessible anytime, anywhere. Together, they provide a comprehensive solution for both in-depth data analysis and real-time decision-making. Both Tableau and Power BI are updating their mobile apps with AI capabilities, with Power BI recently introducing “Copilot” on their mobile app, allowing users to access AI-powered insights directly on their mobile devices, while Tableau is integrating generative AI features like “Tableau Pulse” to provide similar functionality on their mobile platform as well. The “Copilot” feature in the Power BI mobile app provides AI-driven summaries and insights directly on your phone, enabling quick data analysis on the go. Tableau is incorporating “Tableau Pulse” which leverages generative AI to deliver insights within the mobile app, allowing users to access AI-powered analysis without leaving their current application.  Eric Avidon states that “Tableau’s 2024.2 update included capabilities that enable users to embed Pulse in work applications so they don’t have to toggle between those applications and the Tableau environment to view generative AI-powered insights”.

Identically, with “Copilot” in Power BI Mobile apps, you no longer have to analyze data by yourself. Copilot provides report summaries and insights so that you have the power to make data-driven decisions anytime, anywhere. Imagine effortlessly pulling up an executive summary of the latest report with a single tap, or getting quick insights without going through all pages and visuals, simply by asking Copilot to do it for you.

Reference:

https://www.youtube.com/watch?v=x1XzsT4s5fQ

https://www.youtube.com/watch?v=G77_OjDTQ7w

https://www.youtube.com/watch?v=3FUCan-xxY0

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