One Tribe, the Climate Action Platform enabling businesses and their customers to make a tangible environmental impact, has launched of its equity crowdfunding campaign on Crowdcube.
Business at a Sustainability Crossroads
Organisations today face a growing array of sustainability challenges. CSRD reporting requirements are expanding across Europe, concerns are mounting over the impact of data centres and the AI boom, and consumers increasingly demand authentic sustainability in place of greenwashing. These intensifying regulatory pressures and shifting market dynamics are creating unprecedented demand for climate solutions across multiple sectors. Entire industries are transforming in the face of these pressures. The events, data centre, construction, logistics, and hospitality sectors face mounting pressure from regulators, investors, and customers to demonstrate genuine climate action. Businesses must decide: risk regulatory scrutiny and consumer backlash, or find a credible, scalable path to sustainability that fuels long-term growth rather than stifling it.
One Tribe offers businesses that path. As a certified B-Corp, and one of only 19 ICROA-accredited organisations globally, One Tribe adheres to the highest standards for integrity and transparency in the carbon market. Now, with its Crowdcube campaign, One Tribe has launched a campaign on Crowdcube to scale across multiple high-impact sectors, including construction, logistics, data centres, and hospitality, at a time when climate compliance is no longer optional. The goal: Transform the £24 billion carbon management market from pain point to profit centre for businesses.
“After a decade running climate action organisations, I realised sustainable business solutions can lift up the bottom line, not drag it down,” said David Elliott, CEO of One Tribe. “One Tribe is here to prove that climate action can be your competitive edge. We’ve validated our model. Now, we’re raising funds to scale our platform, expand into new geographies, and accelerate product development, including powerful AI capabilities.”
Climate Action: Your Competitive Edge
One Tribe is transforming climate action from a compliance burden into a profit centre. Originally developed to solve internal pain points around carbon reporting and remote work, One Tribe’s platform has since evolved into a comprehensive technology suite that enables businesses to measure, understand, reduce, and offset their emissions. Now, One Tribe is scaling its proven platform, helping businesses take climate action that is measurable, meaningful, and profitable. From automated carbon tracking to revenue-generating climate programmes for sectors like events and hospitality, One Tribe makes it easy for companies to embed sustainability into the core of their operations and get rewarded for it.
One Tribe offers a full-stack ecosystem that unites offsetting, impact reporting, and API solutions under one roof, delivered viathree powerful solutions: ECØ IMPACT, ECØS, and ECØ Commerce.
ECØ IMPACT
One Tribe’s tailored carbon mitigation solution, designed to help businesses build high-integrity carbon offset portfolios that deliver real environmental impact. Grounded in leading climate science and aligned with verified standards, ECØ IMPACT supports projects that restore nature, protect biodiversity, reduce reliance on biofuels, and accelerate the transition to a low-carbon future.
Key Features:
- Custom Offset Portfolios: Curated from ICROA-endorsed standards and verified registries
- Nature-Based & Renewable Projects: Focus on removals, restoration, and clean energy
- Science-Aligned Strategy: Meet SBTi and UNSDG-aligned climate goals
- Track & Share Your Impact: Use One Tribe’s verified impact page to engage stakeholders and showcase progress
One Tribe’s expert team ensures each carbon project undergoes rigorous due diligence to maximise environmental and community benefits, empowering businesses to grow more sustainably, enhance customer trust, and lead with purpose.
ECØ Commerce
One Tribe’s plug-and-play e-commerce solution designed to embed climate action directly into the checkout process. This lightweight plugin empowers online retailers and digital platforms to offer sustainability as a seamless part of every transaction without disrupting the customer experience. ECØ Commerce’s API integrates quickly into any online store. Every transaction sends a micro-donation to vetted climate projects. The seller showcases their impact, tracking and displaying how many trees their store helps protect in real time.
Key Features:
- Effortless Integration: Easily embed via API into any website or major eCommerce platform, including Shopify, Magento, and WooCommerce.
- Flexible Climate Contributions: Choose climate projects and price points that match your product offering, including customer opt-in or opt-out functionality.
- Real-Time Impact Display: Showcase your environmental impact with a live tree counter embedded directly on your site.
- Customisable Experience: Tailored to suit your business type and sustainability goals, with options for micro-donations per sale or sign-up.
ECØS
A powerful, all-in-one platform that helps measure, reduce, and offset carbon emissions. Aimed at the sectors with the greatest need for reform, starting with events and expanding into other energy‐intensive sectors, ECØS enables organisations to quickly calculate carbon footprints using intuitive, sector-specific tools, generate detailed emissions reports, and implement science-backed reduction strategies.
Key Features:
- Fast, Accurate Carbon Measurement: Event-specific calculators and downloadable reports in minutes
- Reduction & Offset Strategy: Tailored emissions reduction planning and access to certified carbon removal projects
- Stakeholder Engagement Tools: Shareable reports and real-time impact data to communicate progress clearly
- Simple, Sector-Bespoke Interface: Built for usability, scalability, and industry relevance
Backed by science-based frameworks (SBTi, GHG, ISO), ECØS supports everything from single events to global portfolios. It offers a marketable, measurable path to sustainability.
One Tribe’s solutions are already gaining traction in industries facing mounting regulatory and market pressure. Now, as climate regulations tighten and market demand intensifies, One Tribe is scaling its proven model through a Crowdcube campaign to target new markets, accelerate product development, and introduce powerful new AI-driven capabilities.
One Tribe’s mission: position itself at the intersection of mandatory compliance and voluntary innovation.
Led by CEO David Elliott (formerly CEO of Future Forest Company and Trees for Cities) One Tribe is backed by a strong board including Chair Nick Viney, a three-time CEO with 25 years of international experience; and tech entrepreneurs Jack Cresswell and Alistair Forbes, alongside support from Mercia Ventures.
