AI-powered voice technologies are constantly entering almost every aspect of our lives – from homes to cars to the workplace. As one of the first industries to adopt innovative technology, the hospitality and travel businesses are increasingly integrating voice-driven solutions in various parts of their ecosystems. Taking into account the recent collaboration between hotel chains and we believe that in the coming years’ voice technologies will transform our travel experiences.
The Potential of Voice Search
As per recent research, the worldwide Smart Virtual Assistant market size is relied upon to reach $ 2,159.6 million by 2025, up from $ 1,174.7 million in 2019.
While eMarketer believes that a whopping 123 million people will depend on attendees’ voices by 2021.
A Statista study shows that in 2018, in excess of 34 million smart speaker gadgets were sold in the USA with extended 2019 deals of 36 million units. In a recent eMarketer.com post, smart speaker use is projected to develop at an accumulated yearly development pace of almost 48% to incorporate in excess of 76 million users by 2020. As people get used to it interacting with voice-activated devices, smart speakers’ sales will continue to increase and the use of voice search will increase accordingly.
Voice search technology has slowly become a reality with the launch of voice devices and is beginning to revolutionize consumer habits. 35.8% of recent college grads utilize their gadgets like Amazon Echo and Google Home regularly, and voice searches are relied upon to perform half of the searches in 2020.
The popularity of Voice Search in the United States
An increasing number of people in the United States use their voices to search. Reports estimate that there are 111.8 million individuals in the US utilizing voice search includes a 9.5 percent increment from the earlier year.
This implies that today, almost 40% of all Internet clients in the US and 33% of its absolute populace are voice search users (eMarketer, 2019). And all signs highlight it ascending in ubiquity with a normal increment of 9.7 percent to 122.7 million users by 2021.
As we will investigate in the forthcoming voice search statistics, smartphones and shrewd speakers are at present the most well-known gadgets among voice search users. But with other gadgets like watches and wearable devices, televisions, and home appliances slowly offering voice search capabilities, it may be a matter of time before they become just as popular, if not more popular.
How Voice Search is Changing Travel Technology?
There are numerous forms of voice-assisted innovation in travel and hospitality, including:
- Voice search assistants: Amazon’s Alexa, Apple’s Siri, Google Assistant, Microsoft Cortana, and other artificial intelligence (AI) voice recognition agents.
- Mobile App-Based Digital Voice Assistants: These are specific partners that can assist with exploring a specific application, product, or service, currently utilized by numerous online retail organizations for client support.
- Smart TV-based voice assistants: These permit shoppers to look for films and video content through their TV. Amazon FireTV and the Direct TV voice-actuated far off are genuine models in this category.
- Automatic digital voice assistants: Installed in many new luxury car models, Google Android Auto, Apple CarPlay, and Nuance are good examples in this category.
- Portable Voice Assistants: Many consumers are already using Siri from Apple Watch and other examples.
- Digital voice assistants for the home: Amazon’s Alexa and Google Home fall into that category, already in use in millions of homes.
Voice Search Tech isn’t a Trend – It’s an Innovation
Voice search is already 3 times more likely to be used than text search when it comes to local. To be ready for the voice search revolution, you need to have a strong voice engine optimization strategy. 20% of voice searches are done through mobile devices, most of which are local. By 2020, Comscore predicts that half of all quests will be done by voice. As innovation develops and voice search develops, the requirement for a nearby VEO strategy is a higher priority than at any other time.
Seeing all these new trends in voice search from a consumer point of view is exciting, but as a business, you might be feeling a bit behind schedule. At Chetu, we are thinking about what we can do to help our clients prepare for the voice search revolution by providing the best hospitality and travel software development services.
