DALLAS, March 11, 2025 /PRNewswire/ — LALIGA North America and ESPN are bringing the EL PARTIDAZO soccer celebration to Dallas this March with an action-packed weekend full of soccer, culture, and community. The weekend will kick off Friday, March 14th, with the LALIGA x PLEI PARTIDAZO PRE-GAME, an evening of pickup soccer and entertainment created in collaboration with Plei (Plei.com), the leading pickup soccer platform in the U.S.

Following stops in Los Angeles, New York, Miami, and Chicago, EL PARTIDAZO is a must-attend event for soccer lovers across the country. It combines the excitement of watching top-tier Spanish soccer with unique opportunities for fans to meet LALIGA Legends like Rivaldo.

PRE-GAME PARTIDAZO
On Friday, March 14th, the fun kicks off at City Futsal with the LALIGA x Plei Pre-Game Experience. Attendees can play pickup games, compete for exclusive prizes, win signed LALIGA jerseys, music, and a chance to meet LALIGA legend Rivaldo, bringing fans even closer to the excitement.

Plei, the leading platform for organizing pickup soccer games in the U.S., has been a key partner in activating local soccer communities at every EL PARTIDAZO stop. In Dallas, this collaboration is especially meaningful, as Dallas is one of the fastest-growing soccer hubs in the country. According to Plei data, Dallas has experienced a 500% increase in its pickup soccer community over the past two years, with more than 5,000 Plei games organized in the city.

“Pickup soccer players are at the heart of everything we do at Plei. Being able to offer this incredible experience alongside LALIGA and our friends at City Futsal is special,” said Sebastián Duque, CEO and Co-Founder of Plei. “Dallas has an amazing soccer culture. We’re excited to continue celebrating Spanish soccer with the City Futsal community and LALIGA.”

EL PARTIDAZO Watch Party
On Sunday, March 16th, the celebration continues at Backyard Dallas. Fans will gather to watch Atlético de Madrid face FC Barcelona. This event will immerse fans in the energy and excitement of LALIGA with live games, contests, and a special appearance from LALIGA legend Rivaldo.

“For LALIGA, EL PARTIDAZO is more than a watch party. It directly connects with our fans, celebrates local soccer culture, and brings the LALIGA experience closer to home,” said Nicolás García Hemme, VP of Strategy & Business Development at LALIGA North America. “Dallas is one of our strategic markets. This collaboration with Plei allows us to engage with LALIGA fans on and off the pitch.”

EVENT DETAILS: LALIGA x Plei Pre-Game Experience
City Futsal Sports Complex
March 14th, 2025 | Doors open at 5:00 PM
Pickup games from 6:00 PM to 10:00 PM
RSVP: here

‍EL PARTIDAZO Official Watch Party
Backyard Dallas
March 16th, 2025 | Doors open at 1:00 PM CT
Match: Atlético de Madrid vs. FC Barcelona
RSVP: here

MEDIA CONTACT: https://www.plei.com/contact

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