Prestigious global recognition comes as capital program surpasses $40 million in funding delivered
LOS ANGELES–(BUSINESS WIRE)–Boulevard (www.joinblvd.com), provider of the business management platform trusted by the fastest-growing salons, spas, and medspas, today announced that Boulevard Capital has been named Small Business Lending Solution of the Year in the 2026 FinTech Breakthrough Awards. The annual FinTech Breakthrough Awards honor the world’s top financial technology companies, products, and services that deliver innovative solutions and measurable impact across the fintech ecosystem. Since launching two years ago, Boulevard Capital has surpassed $40 million in funding delivered, with beauty and wellness businesses nationwide leveraging this innovative financial offering to fuel growth investments ranging from additional marketing and increased headcount to new equipment and location expansion.
“We launched Boulevard Capital for a simple reason: beauty and wellness business owners have too often had to rely on lenders that did not understand their businesses or their potential,” said Matt Danna, co-founder and CEO of Boulevard. “The over $40 million in funding delivered through Boulevard Capital speaks to both the demand for this kind of product and the ambition of the business owners we serve. We’re proud to see Boulevard Capital recognized by FinTech Breakthrough and excited about what expanded access to capital can mean for the industry we serve.”
The FinTech Breakthrough Awards are part of Tech Breakthrough, a leading global technology research and recognition organization with more than a decade of experience evaluating innovation. Tech Breakthrough identifies and honors the transformative solutions and companies shaping the future of technology. The FinTech Breakthrough Awards attract thousands of nominations each year and recognize leading financial technology companies, products, and services worldwide.
Winning Small Business Lending Solution of the Year for Boulevard Capital is a testament to Boulevard’s differentiated approach — one that leverages real business performance data over traditional credit history to provide transparent, flexible capital that aligns with the cash flow rhythms of salons, spas, and medspas. Boulevard Capital enables Boulevard-powered businesses to avoid many of the roadblocks of traditional lending and gain access to the fast, flexible funding they need to reinvest in their businesses and drive continued growth without the fear and headache of personal guarantees.
Though they are healthy, profitable, and growing, the brick-and-mortar small businesses that permeate the beauty and wellness industry often operate with low margins that severely limit their investment in growth. Owners of these businesses lack the time and bandwidth to grapple with the piles of tedious paperwork, harmful credit checks, and months of waiting that accompany traditional loan applications — a process that often unfairly ends in rejection.
Fast, flexible funding for an underserved community
According to a recent Small Business Credit Survey conducted by the 12 Federal Reserve Banks, Black- and Latino-owned firms are less than half as likely as white-owned firms to be approved for financing. This is especially impactful for an industry where, according to a recent Annual Business Survey from the U.S. Census Bureau, 48 percent of businesses are minority-owned, compared to just 20 percent in other industries.
With Boulevard Capital, customers are pre-qualified based on the financial performance of their business. The rich sales and cashflow data captured by Boulevard provides a real-time, holistic, and unbiased understanding of a business’s health, enabling Boulevard to create individually tailored offers that align with the specific needs of that business. Once approved, businesses can accept as much or as little of the offer amount as they need, with funds landing directly in their bank accounts in as little as 24 hours.
Funding secured through Boulevard Capital carries no compounding interest or late fees and requires no personal guarantees. Businesses only pay a transparent, one-time capital fee based on the total offer amount. The balance is paid automatically through a fixed percentage of daily sales so that customers can reliably predict their cash flow throughout the process.
About Boulevard
Boulevard offers the business management platform trusted by the fastest-growing salons, spas, and medspas. Boulevard empowers business owners and professionals alike to deliver personable, enjoyable experiences to their clients through online appointment scheduling, messaging, marketing, and payments that are simple, elegant, and reliable. Founded in 2016, Boulevard has earned the trust of thousands of businesses across the nation by delivering the world-class technology and genuine service they deserve. To learn more, visit joinblvd.com.
Contacts
Media Contact
Scott Desiere
Boulevard
[email protected]
619-952-3758
