Why personalized customer experiences are the future of healthcare
The typical healthcare customer service experience probably sounds familiar: A customer calls their insurer, navigates a labyrinth of menus and is promptly placed... Read more.
How enterprises can make their sales teams fall in love with CRM: From passive to active guided selling
Research analysts and, of course, CRM software vendors are quick to highlight how the CRM market is the largest and fastest-growing enterprise software category.... Read more.
Metaverse for Business: The Road to Virtual Worlds
“Metaverse” is a word that will be one of the year’s trends. Are virtual worlds so near to business adoption? Digital marketing agencies will be... Read more.
Beyond blockchain: How Distributed Ledger Technology is revolutionising public services 
It’s fair to say that distributed ledger technology (DLT) is a new and emerging technology with capabilities yet to be realised. But with blockchain applications... Read more.
Discover how data and analytics are transforming decision-making
Across industries, enterprise leaders are ramping up analytics initiatives at an unprecedented pace. And it’s all for a good reason. Equipped with insights... Read more.
How AI and Machine Learning are Improving Cybersecurity
According to a study conducted by the University of Maryland, a cybercrime is committed on average every 39 seconds. With the recent increase in online scams and... Read more.
Deus ex Machina ex Persona – Why AI Needs a Human Touch
Artificial intelligence (AI) and machine learning (ML) power mission-critical elements of countless businesses each day. Whether focused on improving customers’... Read more.
The new Consumer Duty & why your first line of defence is critical
“The first line of defence is represented by the doers – the people on the front lines. They’re managing risk, complying with regulations and standards, and... Read more.
Context is Crucial – The Power of AI to Monitor Sentiment
The ‘new normal’ we are getting accustomed to since the global pandemic has brought a new set of challenges for brands. People are leaning on online... Read more.
Do you need better control over your Joiners, Movers and Leavers Process?
We’ve all heard of ex-employees who have accessed their old company’s database or carried on using their tech after they have left. It’s an age-old problem... Read more.