New name reflects platform’s growth from a physical-therapy-focused referral tracking tool into a relationship intelligence platform that empowers providers of every discipline to grow with confidence.
CHICAGO–(BUSINESS WIRE)–Rehab Edge Pro, a relationship intelligence platform originally built for physical therapy practices, today announced it has rebranded as Practice Edge Pro. The new name reflects the company’s expansion beyond physical therapy into dental, chiropractic, occupational therapy, behavioral health, fitness, and wellness practices, all of which face the same growth challenges the platform was originally built to solve.
Founder and CEO Gina Pongetti Angeletti built the original Rehab Edge platform to solve a problem in her own physical therapy practice: understanding which relationships and referral sources were driving new patients through the door. The tool helped her scale to multiple locations, with 80% of new patients now coming from community referrals. As word spread, practice owners outside of physical therapy began asking to use the platform for their own businesses, revealing that the underlying problem — understanding, tracking, and growing client acquisition relationships — was not unique to any one vertical. They are universal to any practice that depends on referral growth, patient retention, and operational clarity.
“We didn’t rebrand because we had to. We rebranded because the market told us to,” said Angeletti. “What started as a platform purpose-built for physical therapy practices has proven its value across healthcare — dental, chiropractic, occupational therapy, behavioral health, fitness and wellness practices all face the same growth challenges we’ve been solving for years. Our new name and branding refresh reflect this expanding opportunity. Practice Edge Pro is now the relationship intelligence platform for any healthcare or wellness practice ready to grow with intention.”
Under the Practice Edge Pro brand, the company will serve providers across dental, chiropractic, occupational therapy, behavioral health, sports medicine, yoga, fitness and wellness, and other outpatient care settings. The platform’s core suite — referral tracking, relationship management, performance analytics, and growth intelligence — will be adapted to reflect the unique workflows and referral ecosystems of each vertical while it’s business education platform, Edge University, will provide all healthcare and wellness verticals with specific courses for business management.
The rebrand is the result of deliberate strategic planning, informed by market demand from existing customers and inbound interest from providers outside the physical therapy space who recognized the platform’s potential. Angeletti and the Practice Edge Pro team — supported by advisory firm Equus Growth Advisors — have spent the last several months evaluating adjacent markets, refining the product roadmap, and building the go-to-market infrastructure required to scale across multiple healthcare verticals.
“Gina and her team built something special in physical therapy because she understood the market from the inside out. Now they’re bringing that same precision and practitioner-first philosophy to every healthcare and wellness vertical that deserves it,” said Jeremy VanDevender, Founding Partner of Equus Growth Advisors. “The rebrand to Practice Edge Pro is not a departure from what made the company great — it is the natural evolution of a proven model ready to create impact at scale.”
Whether you lead a physical therapy clinic, dental group, chiropractic practice, or wellness studio — Practice Edge Pro was built to help you grow. Request a personalized demo today and discover how referral intelligence can transform practice performance at www.practiceedgepro.com.
About Practice Edge Pro
Practice Edge Pro (formerly Rehab Edge Pro) is a relationship intelligence platform that helps healthcare and wellness practices identify, track, and grow the activities that drive new patients. Founded by physical therapist and practice owner Gina Pongetti Angeletti, the platform now serves practices across physical therapy, dental, chiropractic, occupational therapy, behavioral health, fitness, and wellness. For more information, visit www.practiceedgepro.com.
Contacts
Media Contact
Kayla Halter
Administration Director
Practice Edge Pro
[email protected]
www.practiceedgepro.com
