Latest funding led by Bessemer Venture Partners will accelerate continued expansion as the Fortune 500 rapidly scale AI coaching initiatives
NEW YORK, Sept. 25, 2025 /PRNewswire/ — Valence, the company behind Nadia, the world’s first enterprise AI coach, today announced it has raised a $50 million Series B led by Bessemer Venture Partners. Sameer Dholakia, Partner at Bessemer, will join Valence’s board, bringing both CEO operating experience and perspective from AI investments in Anthropic, Abridge, and EvenUp.
Valence is pioneering a new category of enterprise software: AI coaching. Nadia, its flagship AI coach, is now deployed at scale across Fortune 500 companies, including Experian, Delta Air Lines, Kraft Heinz, and General Mills. Across 50+ global deployments and one million coaching conversations, Nadia has consistently had NPS scores of 90+.
Nadia democratizes access to high-quality, personalized coaching, which was once an investment only available to the most senior executives. Nadia also provides a channel for HR teams to tackle some of the most pressing challenges of modern work — adapting to AI and new ways of working, addressing rising burnout across industries, and enabling the largest companies to operate at the speed of technological change.
“AI coaching represents an entirely new category of enterprise software, one that is both deeply personal for the individual and transformational for HR at scale,” said Dholakia. “With Nadia, Valence has proven that AI can democratize access to effective, context-rich coaching. We see Valence as an extraordinary example of how AI can dramatically improve the lives and careers of all employees.”
Valence has been building Nadia since December 2022, launching the coach in early 2023, making Nadia the first AI coach to market. Today, it is one of the most advanced agentic AI systems in use at global scale. Unlike general AI models, Nadia is powered by a proprietary memory-and-context engine, and each deployment is customized to a company’s culture, workflows, and leadership models to deliver coaching that is personalized, actionable, and right there in the flow of work.
Enterprises are seeing measurable impact with Nadia. Experian has embedded Nadia into its performance management process, with a third of its global workforce now actively using the coach. Delta Air Lines has rolled Nadia out to frontline leaders to provide real-time support and improve customer service across large teams. Analog Devices has given Nadia to its global workforce, supporting first-time technical managers with leadership coaching in 30+ languages.
“We’ve been closely monitoring the AI space, especially coaching, and Nadia stood out. We brought her in last year to scale personalized coaching across ADI, and employees loved it. We are now doubling down, customizing her to all things Analog Devices and beginning to deeply embed her in our talent strategy and programs. We’re very excited about how Nadia can bring a more personalized, people-oriented talent strategy to life,” said Mariya Trickett, Chief People Officer at Analog Devices.
Valence will use the new funding to accelerate product development, expand go-to-market efforts, deepen partnerships with the world’s largest enterprises, and grow the team. The company is actively recruiting for roles worldwide, and interested candidates can explore opportunities at valence.ai/careers. Valence is also investing heavily in governance, security, and trust—ensuring that Nadia is not only compliant with global standards but designed with safety and responsibility as first principles.
“Every worker will have an AI coach,” said Parker Mitchell, co-founder and CEO of Valence. “The question is whether that coach simply gives answers, or whether it truly transforms how people learn, perform, and work together. Nadia is the first enterprise AI coach that helps people and organizations thrive in the AI era.”
About Valence
Valence is the creator of Nadia, the most widely deployed and deeply trusted AI coach across the Fortune 500. Leading enterprises, including Experian, Delta Air Lines, Prudential, WPP, and General Mills, use Nadia at scale. With over one million coaching conversations and counting, Nadia empowers people in their daily work. Purpose-built for the enterprise, Nadia combines personalization, context, and organizational alignment to help every employee perform at their best while giving HR leaders a transformative platform to drive culture, performance, and development globally. Learn more at https://www.valence.co.
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SOURCE Valence
