Press Release

MURDER, MISCHIEF & PERFUME: Scentbird Partners with NBC’s “Grosse Pointe Garden Society”

NEW YORK, March 25, 2025 /PRNewswire/ — Scentbird, the leading online fragrance subscription service revolutionizing how consumers discover and experience scents, partners with NBC’s “Grosse Pointe Garden Society” on an immersive scent collection inspired by the hit TV series.

Now fans can smell along each episode with the Scentbird x Grosse Pointe Garden Society collection and official Discovery Set featuring captivating scents that embody the scandalous spirit of the show and its characters — members of the local Garden Club entangled in a sordid murder.

The Grosse Pointe Garden Society Discovery Set, including Rebel Rose, Rebel Thorn, and Rebel Jasmine, will be available starting March 24, exclusively on Scentbird.com. Plus grab your shovels! You can uncover more curated scent picks HERE based on each character:

  • Socialite, Birdie: Melissa Fumero’s character picks are bold, intoxicating and unapologetically luxe scents for the reckless.
  • Savvy real estate agent, Catherine: played by Aja Naomi King, these sophisticated and meticulously crafted perfumes exude control.
  • Devoted father of two, Brett: inspired by Ben Rappaport’s character, we’ve curated grounded, effortless colognes that embody a quiet confidence.
  • Teacher and aspiring writer, Alice: her scents are feminine, wistful and full of possibility, as inspired by AnnaSophia Robb.

Don’t miss any of the drama – “Grosse Pointe Garden Society” airs Sundays at 10/9c on NBC and streams next day on Peacock. Beginning April 4, “Grosse Pointe Garden Society” moves to Fridays at 8/7c on NBC. 

About Scentbird
Scentbird is a leading online fragrance subscription service that empowers fragrance enthusiasts to explore and discover new scents through a personalized subscription model. With a curated selection of more than 600 designer and niche fragrances, Scentbird delivers an exciting and convenient way for individuals to experience luxury scents at an affordable price. For more information, visit www.scentbird.com, @scentbird on Instagram, Facebook and TikTok.

About Grosse Pointe Garden Society
“Grosse Pointe Garden Society” follows four members of a suburban garden club who find their lives intertwined by scandal, mischief and a shared secret – a murder no one wants to talk about. As dark truths begin to rot their lives under the surface, they struggle to remain as perfect as the flowers blooming in their garden above.

The cast includes Melissa Fumero, Aja Naomi King, Ben Rappaport, AnnaSophia Robb, Matthew Davis, Alexander Hodge, Nancy Travis and Felix Wolfe.

Media Contact:
Colette Landi Sipperly
19177679796
[email protected]

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SOURCE Scentbird

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