Automation and intelligent routing reduce borrower friction while giving partners flexible, efficient capital deployment opportunities
TORRANCE, Calif., Oct. 9, 2025 /PRNewswire/ — Happy Money, a leading consumer finance company dedicated to empowering individuals through responsible lending, today unveiled upgraded capabilities to its proprietary lending platform, Hive, which powers its borrower and funding partner ecosystem. Since enhancing the platform, Happy Money has driven faster credit decisions, reduced borrower friction and increased monthly loan originations more than 400% year to date.
Hive is the technology backbone of Happy Money’s lending operations, enabling a seamless borrowing experience for the company’s flagship credit card debt consolidation product, The Payoff Loan™. Built to scale and support expansion into additional lending products and partner experiences, the platform powers a superior end-to-end lending experience including underwriting, loan origination, servicing and capital delivery across both direct origination and participation models.
The enhanced Hive integrates key components of Happy Money’s operating system, including:
- Underwriting Engine: Powers robust risk management, credit modeling and pricing.
- Automation & Advanced Modeling: Streamlines decisioning and reduces manual interventions through automation, intelligent routing and advanced statistical and machine learning techniques.
- Loan Origination and Management System: Supports efficient funding and servicing of loans, managing the loan throughout its lifecycle and powering the experience for borrowers and partners alike.
- Flexible Capital Access Infrastructure: Allows lending partners to effectively fund loans directly or via Happy Money’s participation network.
- Data Reporting: Provides robust reporting, AI-driven insights and portfolio trends for transparent, effective collaboration within Happy Money and with funding partners – credit unions, banks and asset managers.
“As Americans continue to navigate high-interest credit card debt and other financial stressors, it’s increasingly important to provide thoughtful lending solutions that help people meet their financial goals,” said Matt Potere, CEO of Happy Money. “With that mission in mind, we’ve made significant investments in our proprietary lending platform this year, ensuring Hive can scale intelligently and drive impact with greater speed and precision. As our business grows, Hive will continue to power how we originate, fund and evolve our offerings, enabling us to serve more borrowers and deliver short-duration, high-quality assets for our lending partners.”
Recent improvements to Hive have driven measurable gains in performance, partner enablement and the borrower experience. On average, consumers are now completing the application process in just two minutes and most applicants receive a decision within seconds. The majority of routine applications are now processed through automated decisioning, reducing manual steps and time to decision. Happy Money’s diligent credit team and model governance processes continue to review exceptions and oversee ongoing performance.
These enhancements come at a critical time. According to Happy Money’s 2025 Credit Check-In report released last month, a representative survey of 2,000 U.S. adults found that 42% say they’re concerned about credit card payments, with 36% reporting that paying down debt is a top financial goal. Simple, seamless personal loans can provide tangible and meaningful relief for consumers, while enabling partners to better and more efficiently serve borrowers.
“Working with Happy Money has allowed us to increase membership and enhance portfolio diversification through a streamlined and transparent lending experience,” said April Clobes, President & CEO, Michigan State University Federal Credit Union. “Happy Money’s personal loans perform well and provide us the ability to serve a national consumer base through their technology-enabled, compliance-ready lending platform.”
About Happy Money
Happy Money is a consumer finance company that empowers people to achieve their goals through simple, transparent loans funded by trusted financial institutions. Through its proprietary lending platform, Hive, Happy Money delivers a fully digital experience that simplifies borrowing for consumers and helps credit unions, banks and asset managers diversify balance sheets and scale with confidence.
Happy Money’s end-to-end loan origination and participation programs provide partners with turnkey access to high-performing assets, underpinned by disciplined credit expertise and robust risk management. Together with its lending partners, Happy Money has originated more than $6.5 billion in loans to help nearly 350,000 people take greater control of their financial futures. Learn more at happymoney.com.
View original content to download multimedia:https://www.prnewswire.com/news-releases/happy-money-expands-capabilities-of-hive-its-proprietary-lending-platform-powering-faster-credit-decisions-and-partner-growth-302580022.html
SOURCE Happy Money
