Introduction of RentBureau Consumer Profile leverages nation’s largest rental database, enabling consumers to share their rental and credit history in real time to increase approval outcomes
COSTA MESA, Calif.–(BUSINESS WIRE)–#Experian–In a move to empower American renters on their housing journeys, Experian®, a global data and technology leader, announced a major enhancement to its Experian Connect℠ API platform with the addition of RentBureau® Consumer Profile. Now, renters can grant landlords and property managers who leverage Experian Connect API access to their credit and rental histories in real time to streamline the application process and increase their likelihood of qualifying.
The new enhancement allows consumers to grant landlords and property management companies access to their rent history and payment behavior in real time during the application process via the industry’s leading rental history database, Experian® RentBureau®. At the same time, the enhancement eliminates the need for landlords and property managers to manually verify an applicant’s rental history, enabling them to save costs and approve applicants faster.
While Experian’s latest State of the U.S. Rental Housing Market Report shows roughly 60% of today’s renters have near-prime or better scores, Experian’s enhancement comes at a time nearly a quarter (23%) say they’ve been denied a mortgage or rental application because of their credit score.1
With consumer-permissioned access to nearly 40 million renter profiles, Experian’s latest enhancement is especially impactful for consumers who may have limited credit histories but have a positive rental history. The integration reduces manual information entry for applicants and provides the opportunity to review and approve rental history information before it’s shared with landlords or property managers.
“Today’s renters face steep competition and rising costs — they need every opportunity at their disposal to stand out during the application process,” said Manjit Sohal, vice president of product management for Experian Housing. “With our Experian Connect API platform and our new RentBureau Consumer Profile integration, we’re helping renters take control of their housing journey by enabling them to leverage their positive rental histories, while providing landlords and property managers with a fuller picture in real time.”
Experian Connect API
Launched in 2011, Experian Connect API brings secure, real-time credit and rental insights directly into digital platforms and application flows used by property managers and landlords. In addition to RentBureau Consumer Profile, the platform offers the following features and benefits:
- Identity verification: Authenticate customer identities and assess potential fraud without introducing friction.
- Consumer-permissioned data: Renters review and verify their credit and rental history before sharing, reducing disputes and ensuring transparency.
- Real-time reports: Leasing decisions can be made faster with instant access to verified Fair Credit Reporting Act (FCRA) regulated data.
- Comprehensive screening: Credit scores, reports and rental history are accessible via one secure API.
- Customizable user experience: Landlords and property managers retain control of the user experience while embedding Experian’s functionality into their platforms.
As the mortgage industry transitions to modern credit scoring capable of leveraging positive rental payments, Experian’s investment enables renters to put their best foot forward should they choose to pursue homeownership. Lenders who use Experian credit reports will have the opportunity to qualify more mortgage applicants due to the positive rental information available exclusively at Experian.
To learn more about the Experian Connect API platform, please visit https://www.experian.com/connect/api/.
About Experian
Experian is a global data and technology company, powering opportunities for people and businesses around the world. We help to redefine lending practices, uncover and prevent fraud, simplify healthcare, deliver digital marketing solutions, and gain deeper insights into the automotive market, all using our unique combination of data, analytics and software. We also assist millions of people to realise their financial goals and help them to save time and money.
We operate across a range of markets, from financial services to healthcare, automotive, agrifinance, insurance, and many more industry segments.
We invest in talented people and new advanced technologies to unlock the power of data and innovate. As a FTSE 100 Index company listed on the London Stock Exchange (EXPN), we have a team of 25,200 people across 32 countries. Our corporate headquarters are in Dublin, Ireland. Learn more at experianplc.com.
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Experian commissioned Atomik Research to conduct an online survey of 2,005 adults throughout the United States. The margin of error is +/- 2 percentage points with a confidence level of 95 percent. Fieldwork took place between May 15 and May 20, 2025. |
Contacts
Amanda Garofalo
Experian Public Relations
[email protected]
