Press Release

Digital Sportsman Launches Innovative Business Software for Guided Outdoor Adventure Companies

Platform Features Streamlined Booking Solutions, AI-Powered Business Tools and New Partner Program to Help Outdoor Professionals Build Their Business

PANAMA CITY, Fla., Sept. 9, 2025 /PRNewswire/ — Digital Sportsman has officially launched its powerful new online platform designed to help charter captains, fishing and hunting guides, and outdoor businesses in and around the water and woods grow and operate more efficiently. Built in direct collaboration with guides themselves, the industry-first platform empowers outdoor adventure businesses of all sizes to maximize bookings, increase revenue and save valuable time while being supported by a veteran-owned, U.S.-based team.

“Our guides are the driving force behind our commitment to innovation, inspiring us to develop technology that helps them succeed in a competitive industry,” said Anthony Hamilton, CEO and founder of Digital Sportsman. “They told us they needed better tools to simplify bookings, cut down on back-office tasks and most importantly, keep more money in their pocket. We’re proud to provide a solution that meets those needs.”

The newly launched Digital Sportsman platform features:

  • Seamless Web Services: Digital Sportsman provides guides with website design and hosting services. Guides can also embed booking functionality directly into their existing websites in minutes and fully customize it to match their brand.
  • Business Management: Available on desktop or mobile, Digital Sportsman offers full functionality, such as a proprietary customizable booking calendar, unlike many competitors with limited mobile features.
  • AI-Powered Automations: Digital Sportsman leverages AI to reduce manual work by automating booking confirmations, reminders, receipts, and post-trip follow-ups, saving guides hours every month. Its AI-powered virtual assistant provides real-time business insights and enables guides to book clients through simple chat commands, instantly handling all details and scheduling. As a result, Digital Sportsman delivers one of the fastest and most efficient booking experiences in the industry.
  • GuideWaiver: A proprietary technology that revolutionizes the way businesses manage waivers, allowing them to create, send and track digital waivers seamlessly in real-time.
  • MarketingNav Tools: A suite of personalized marketing content, email campaigns, social media posts and automated messages designed to help guides engage with clients effectively and drive repeat bookings.

“I used to run everything the old-school way with paper notes, phone calls and a calendar on the wall,” said Captain Greg DeVault, a fourth-generation Florida fisherman and charter guide on Digital Sportsman. “Many guides, me included, are learning that technology doesn’t have to be complicated or impersonal. When designed right, it can take care of the busywork and free us up to focus on the experience we provide.”

In tandem with the launch of its new online platform, Digital Sportsman introduced its Partner Program to provide outfitters, retailers, property managers and other outdoor influencers the opportunity to monetize their networks. Those who join the free Partner Program receive a personalized brand page on the Digital Sportsman Marketplace to showcase their own curated selection of outdoor adventure experiences and earn commissions on net revenue through their referrals. Partners can also choose to donate proceeds back to guides or participating charities.

Building on its commitment to serve the guiding community, Digital Sportsman has established key partnerships with respected figures in fishing and outdoor adventure, including Danny Pruitt, host of The Livewell podcast and owner of Fish North Georgia Outfitters, who is also part of Digital Sportsman’s Partner Program. Captain Danny Allen, host of Beyond the Surface TV, is a featured guide on the platform and co-hosts “Local Waters,” a networking event designed to connect guides and introduce them to Digital Sportsman’s tools. Additionally, Leiza Fitzgerald, a seasoned angler and retired tournament professional, works with Digital Sportsman to expand its reach among women in the guiding community.

To celebrate the launch, Digital Sportsman is providing new guides with free web hosting on all paid plans, a complimentary website makeover, and automatic entry into a monthly drawing for free bait and ice for a year. Guides can request a demo or sign up at www.dspro.guide.

About Digital Sportsman
Digital Sportsman is a U.S.-based technology company revolutionizing the outdoor guided adventure industry. Its AI-driven web and mobile platform simplifies operations by streamlining bookings, customer communication, resource management and more. The company provides a comprehensive suite of easy-to-use tools, including online reservation systems, secure payment processing, automated waivers, and centralized scheduling. Advanced features such as an AI-powered virtual assistant, detailed reporting, and built-in digital marketing enable guides to save time, increase bookings, and grow their businesses efficiently. Trusted by businesses of all sizes, Digital Sportsman proudly supports a growing community of passionate outdoor professionals dedicated to delivering unforgettable experiences. The company was founded by President and CEO Anthony Hamilton, a U.S. Army veteran and seasoned entrepreneur, who launched it alongside his three sons, Devin, Trevor and Ethan, to inspire the next generation of outdoor professionals, and provide the best tools on the planet for those still transitioning to a digital business. Find more information at www.dspro.guide and follow on Instagram @DigitalSportsman, Facebook @DigitalSportsman, and LinkedInĀ @DigitalSportsman.

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