Marketing
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The Role of DOOH in Omnichannel Marketing Campaigns
The advertising landscape has undergone a significant transformation, spurred by the rapid evolution of digital technology. In this era of…
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How APIs Are Changing The Marketing Game
Okay, let’s get real here – digital marketing is blowing up like crazy these days. The online world has become…
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The Impact of Generative AI on the SEO Landscape
As we venture into 2024, businesses are confronted with the imperative task of navigating new technological advancements, to enhance and…
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The Gold Rush in Martech: Leveraging Generative AI and Quality Data for Competitive Advantage
Martech is witnessing a new era of innovation, primarily driven by the advent of generative artificial intelligence (AI). This surge…
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Transforming Marketing Field – 7 Tips for Marketers to Remain Updated
In the fast-paced world of marketing, staying current with the latest trends and techniques is crucial for success. The marketing…
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How AI Video Editing Technology Optimizes Content for Social Media and the Mobile-First Audience
The proliferation of short-form video content in recent years is nothing short of remarkable, captivating audiences across the globe—and it’s…
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The changing role of CMOs: Building better customer experiences
The role of today’s CMO has changed significantly with technologies such as Artificial Intelligence shaking up how brands approach marketing.…
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How to conduct app marketing research with ChatGPT
Unless you don’t read the news or don’t have access to the Internet, you would have heard of ChatGPT, or…
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The top NIL creators are hacking social media algorithms better than age-old influencers
Nowadays, influencer marketing takes place in the context of algorithms, instant trends, and tons of content that seldom few have…
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The Future of AI and its Impact on the Ad Industry
A Turning Point for AI By the end of 2022, talk about artificial intelligence was front and center – for…
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