DOVER, Del., Oct. 2, 2025 /PRNewswire/ — Boops Pets, a fast-growing pet wellness brand dedicated to science-driven canine health, today announced that its flagship Longevity & Anti-Aging Soft Chews has achieved #1 New Release in Dog Supplements on Amazon and is the best-selling longevity and anti-aging formula on the platform as of Q3 2025, outperforming established brands including Zesty Paws and Thorne.
This milestone highlights the brand’s rapid rise in a competitive market and reflects growing demand from pet parents for research-backed, quality-focused supplements that support healthier, longer lives for their dogs.
“We built Boops Pets on the belief that supplements should deliver real, measurable impact—not just flavor,” said Jeffrey Meng, Founder and CEO of Boops Pets. “Reaching #1 in this competitive category shows that pet parents are ready for a new standard of transparency and effectiveness.”
Science-Backed Support for Healthy Aging
Boops Pets’ Longevity & Anti-Aging Soft Chews feature human-grade, research-driven ingredients designed to support cellular energy, vitality, and overall well-being in aging dogs.
Key ingredients include:
- Nicotinamide Riboside (NR) – supports healthy cellular metabolism and NAD⁺ levels
- Quercetin – plant-based antioxidant that helps protect against oxidative stress
- Resveratrol – supports healthy aging and immune resilience
Each soft chew is made with whole-food ingredients such as real chicken, beef, collagen, and pumpkin, providing natural nutrition alongside active compounds. All formulas are produced in the USA in facilities that follow current good manufacturing practices (cGMP) and align with NASC labeling and quality guidelines.
Expanding a Portfolio for Comprehensive Canine Wellness
Boops Pets is committed to helping dogs thrive at every life stage. In addition to its Longevity & Anti-Aging line, the brand offers Advanced Hip & Joint Soft Chews, formulated with Glucosamine, MSM, Green-Lipped Mussel, and Chondroitin to promote mobility and comfort in active and aging dogs.
The company will further expand its portfolio this holiday season with Boops Pets Probiotics and Boops Pets Calming Soft Chews, designed to address two of the most in-demand wellness needs for dogs—digestive health and stress support.
“Our vision is to give pet parents a full toolkit to support their companions—from longevity to joint care, gut balance, and emotional well-being,” added Meng. “The response we’re seeing validates that this science-driven, quality-minded approach is the future of pet wellness.”
Raising the Bar for Trust and Transparency
As an NASC member, Boops Pets strives to uphold high standards for quality, safety, and labeling transparency, following NASC guidelines while pursuing quality certifications. All products are produced in the USA under cGMP protocols and undergo regular third-party testing to ensure consistency and compliance.
About Boops Pets
Boops Pets is a science-driven pet wellness brand dedicated to helping dogs live healthier, happier, and longer lives. By using human-grade active ingredients at meaningful dosages and following recognized industry quality guidelines, Boops Pets empowers pet parents with reliable, research-backed solutions for longevity, mobility, digestion, calming support, and vitality.
Learn more at www.boopspets.com.
Media Contact:
Jonathan Grover
Head of Communications, Boops Pets
Email: [email protected]
Phone: +1 (857) 367-2667
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SOURCE Boops Pets
