How AI-driven intent data can transform B2B marketing
Marketers’ interest in intent data is growing – and for a good reason. By definition, intent data includes any information that could be used to gauge a... Read more.
The Only Real Answer To Machine Learning Failure? Stopping It Ever Happening & Embracing MLOps
Only a few years back, IT had a terrible reputation for being slow to respond to changing business needs. We fixed that—and we can use the same idea to head off... Read more.
Letter from the Gulf: The rise of AI diplomacy
The UAE’s appetite for artificial intelligence is plain to see for anyone browsing its daily news media. The country’s leadership was one of the world’s... Read more.
How AI-guided selling is transforming B2B sales and driving buyer engagement
Artificial Intelligence (AI) has been with us in a meaningful way for a decade now, covering virtually every area of business and driving significant investment.... Read more.
Turning search upside down: how AI is capsizing traditional enterprise search
Search is a vital element of what makes the Internet such an essential tool for so many of us. Without the ability to find information in a matter of seconds, it... Read more.
How to ensure you have the right software development to optimise your product’s success
In technology, the success of a product is often determined by its quality which in turn is dictated by its development. A good product must have seamless operation... Read more.
Cambridge Assessment: Challenging the traditional through innovation
For a company to reach the pinnacle of success, I believe its corporate environment must be based on a culture of innovation and the empowerment of team members... Read more.
This Is The Decade When AI Gets Real
It’s doubtful that anyone working on early iterations of the world wide web could have predicted that more than half the world’s population would eventually... Read more.
Utilising AI in a post-Covid-19 world
The level of Artificial Intelligence (AI) has undeniably grown for retailers of all shapes and sizes across many sectors. In today’s world, retailers are beginning... Read more.
The Power of AI and Digital Twins to Predict Risk
AI and Digital Twins of Risk are set to revolutionise commercial property insurance by replacing manual and costly risk assessments with real-time AI-enabled data... Read more.