-
How enterprises can make their sales teams fall in love with CRM: From passive to active guided selling
Research analysts and, of course, CRM software vendors are quick to highlight how the CRM market is the largest and…
Read More » -
How measuring sales behaviours is key to a high performing sales team
Sales targets for 2022 are set, but how are businesses preparing to hit them? According to Salesforce, even before the…
Read More » -
Lost value: three ways to unlock the hidden intelligence in CRM data
It has long been known that understanding – and adapting to – your customers’ behaviours and preferences are central to…
Read More »